Free GEO Audit – Check Your AI Visibility, AEO & AI SEO | Guzu
Generative Engine Optimization (GEO) Audit
See whether AI recommends your business or sends customers to a competitor
When someone asks ChatGPT, Perplexity, or Google's AI for the best in your field, one business gets named — and it might not be yours. Run a free GEO check to see where you stand, then unlock the full four-engine report and action plan.
Check your brand
Your website
Target market
Language
What's inside the full report
Not a vanity score. A map of where you're losing AI recommendations — and what to do about it.
All 4 AI platforms
Your visibility on ChatGPT, Perplexity, Gemini and Google AI Overview — not just one.
Competitor gap map
The exact queries and competitors getting cited where you're invisible.
Content strategy
The articles AI cites in your category — so you can publish your own and earn the citation.
Off-page strategy
The directories, listings and sources AI trusts — and how to get placed on them.
Prioritised action plan
What to do first, ranked by impact — no guesswork.
Ready-to-use content briefs
Hand them straight to a writer. The hardest part, done for you.
Sample report
Exactly what lands in your inbox
Riverbend Roasters
Specialty coffee · Portland
AI Visibility Index: 41
Brand citations: 19
Brand mentions: 31
Market position: #3 of 6
Citations by platform
| Platform | Citations |
|---|---|
| ChatGPT | 32 |
| Perplexity | 21 |
| Gemini | 18 |
| AI Overview | 11 |
Overall market position — citations across all AI platforms
Citation & domain landscape
- Prompts analyzed: 60 across all AI platforms
- Brand mentions: 31 — times you're named in answers
- Brand not cited: 13 — competitors win these
- Gap domains: 90 — rivals cited, not you
Content-type mix of the landscape
| Content Type | Percentage |
|---|---|
| Other | 58.8% |
| Listicle | 18.2% |
| Blog | 5.9% |
| News/Editorial | 5.7% |
| Social | 4% |
| Forum | 3.8% |
| Video | 3.6% |
Top opportunity gaps
| Source AI cites | Type | Cite rate | Rivals cited | Play |
|---|---|---|---|---|
| thespruceeats.com | Listicle | 75% | Cascade Coffee Co., Ember Roasters | Content |
| reddit.com/r/smallbusiness | Forum | 60% | Cascade Coffee Co. | Off-page |
| wirecutter.com | News/Editorial | 55% | Cascade Coffee Co. | Content |
| yelp.com | Directory | 40% | — | Off-page |
| linkedin.com | Social | 35% | Cascade Coffee Co. | Off-page |
| youtube.com | Video | 30% | Ember Roasters | Off-page |
| instagram.com | Social | 22% | — | Off-page |
Per-prompt breakdown — sample
Prompt: best specialty coffee roaster in Portland
Cited as a source: 2 of 4
- ChatGPT: ✗
- Perplexity: ✓
- Gemini: ✓
- AI Overview: ✗
Cited instead of you: Cascade Coffee Co., Ember Roasters
Mentioned in the AI answer: You were mentioned 3× (text only, no source link) · appears in 5 search results
Ready-to-use content brief — 1 of up to 5
- Target prompt: best specialty coffee roaster in Portland
- Guide: The complete guide to choosing a specialty coffee roaster in Portland
You don't need a 12-month retainer
- Typical agency: $2,000–$5,000 / month retainer
- GUZU report: One-time $29
What is an AI visibility (GEO/AEO) audit?
An AI visibility audit measures whether large language models — ChatGPT, Perplexity, Gemini and Google's AI Overviews — name and cite your brand when someone asks them for a recommendation in your category.
GEO and AEO vs. traditional SEO
SEO optimizes for ranking positions and clicks on a results page. GEO/AEO optimizes for citations and mentions inside a generated answer.
How an AI visibility audit works
A proper audit runs the questions your customers actually ask across each major AI platform.
What the metrics mean
- Visibility index: A single 0–100 read of how often you appear across every tested prompt and platform.
- Citations vs. mentions: A citation links to you as a source (high value); a mention names you in passing (lower value).
- Share of voice: How your citation count compares to named competitors for the same set of prompts.
- Gap domains: The trusted third-party sources that cite a rival but not you.
Why it matters now
Buyers increasingly treat AI assistants as the first step in choosing a product.
Questions, answered
What's the difference between the free check and the full report?
The free check runs on ChatGPT only and shows which competitors get cited instead of you. The full report runs all four AI platforms across up to 60 prompts.
Is the free check really free?
Yes. The ChatGPT check costs nothing and needs no card or account — just your website.
Do I need an account?
No login, no password needed.
How long does the full report take?
Usually within about 20–30 minutes.
Is it a subscription?
No. The full report is a single $29 payment.
How is this different from an SEO agency?
Agencies sell month-long retainers. You get the analysis on demand for $29, with a concrete action plan.